“We are responsible not only for what we do, but also for what we fail to do.”
That’s the motto of The Northern Market, an Etsy shop that specializes in hand-made home goods and wearable items. While the motto holds the business to a difficult-yet-respectable standard, founder Lindsey Zinno makes it look easy.
THE RIGHT STUFF
Not only is she the founder of The Northern Market, but she’s also 19 years old and a full-time Environmental & Biological Science student at UC.
And this girl is no slacker. Even as a child, she always seemed to be in create mode. From pottery to sewing, she learned it all. Eventually, her creative exploration led her to fiber art, which is now her main focus.
For Lindsey, she designs predominantly around one type of item: baskets (and we aren’t talking about your grandma’s Longaberger favorites).
She buys cotton rope in spools of 1,000 feet and just moved into a studio space to keep up with the demand. That, my friends, is a lot of rope and a lot of momentum.
REDUCE. REUSE. RECYCLE.
So by now you may be thinking, “Cool, I like baskets." But, lean in, here’s the good part: they’re totally recyclable.
Everything Lindsey sends in her packages can be reused or recycled. And you didn't think she would put all her creative eggs into one basket, did you? From totes and backpacks to coasters and pet beds, she's coiling up a proverbial storm.
Good products and a good-for-the-Earth cause; the perfect combo.
By now your brain is probably rifling through all the places where a basket would come in handy.
My nightstand could use a little caddy.
A big bowl for produce would probably make me eat healthier.
I wonder how many shoes I could fit in one of those deeper rope baskets?
Well, the good news is you can buy Lindsey’s creations via her Etsy shop, as well as a handful of retailers across the states (and even one in Spain!). Scoot on over to the gallery for a better look at her creations.
Visit the Northern Market online at its Etsy shop today.