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“Perspective defines style. Sure, two real-estate photographers may shoot a home with similar angles, but I try to focus on showing how a space can be utilized for an online consumer. I try to make photos relatable, in a way that will allow someone to envision himself in that space.” — Justin Sheldon, local real estate photographer / Image: Justin Sheldon // Published: 12.3.16

Justin Sheldon Gives Us The 411 On Real Estate Photography

We’re about to clue you in on a little secret. Shhh, okay? You (the Cincinnati Refined audience) love stories about homes. At least, that’s what Google Analytics has been telling us.

And hey, it’s cool. ‘Cause we do too. It’s why HGTV is a cable station.

This cultural curiosity to see how other folks live is clearly natural. So why fight it? ... Exactly.

Instead, we’re gonna embrace it. And we thought the best way to embrace this love of homes was to speak with an actual real estate photographer.

Meet Justin Sheldon, a pro at creating images that you’ll likely swoon over.

This is how he does it.

On the three most important aspects of taking a good home photo
1. Composition
2. Lighting
3. Conveying function

On using the right equipment
Cameras: Nikon D7100 and D750
Lenses: Nikkor 10-24mm DX and FX 17-35mm

On creating one’s own photographic voice
Perspective defines style. Sure, two real estate photographers may shoot a home with similar angles, but I try to focus on showing how a space can be utilized for an online consumer. I try to make photos relatable, in a way that will allow someone to envision himself in that space. -- Justin Sheldon

On the place he wants to shoot but hasn’t yet
England and Scotland jump out at me immediately, however it's tough to compete with the rich color palette that can be found in Spain. I'd travel to any of these places in a heartbeat to shoot! -- Justin Sheldon

On knowing when you’ve nailed a shot
Yes, you can definitely tell in the moment. It took awhile, but for me it's actually right before I hit the shutter. I'll get this feeling in the final moments of adjusting the composition the shot that "This is gonna be sweet!" -- Justin Sheldon

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Justin Sheldon is a local real estate & architecture photographer.

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